FLOATING ROCK COLOGNE
I was asked to create an eco-friendly cologne collection and decided that
it would make sense to name the line after our planet, which is a Floating Rock in space.
Floating Rock is eco-friendly and consciously good. Made with recycled materials and plant-based essential oil. We use an eco-friendlier font that uses 33% less ink, Ryman Eco.
Phthalates Free • Paraben Free • Cruelty Free • Prop 65 Compliant
Above was the first round of design options presented to the Art Director and Director of Sales. The middle option was chosen as is and I was asked to create two more scents based off this original "option 2" design.
I wanted each EDT to have a distinct color difference and feel. Each EDT has elements connecting them together as a collection, with the label design and the bold textures and colors found in nature.
Floating Rock's
E-Commerce Landing Page
Floating Rock's
Social Media Presence
Mockup of Floating Rock
I had created a mockup (in-house) for a presentation so the sales team could show a physical product, when speaking about Floating Rock.
DTO1 PRICE REQUEST PHASE
